Wednesday 3 December 2008

AI 160 Growth of layered avatars for 2d web sites continues to grow rapidly using conversational marketing and new forms of socialization


2d web sites are creating or attracting avatars for conversational marketing and new forms of socialization.

2d web avatars technologies include:

• Clivevideo http://www.clivevideo.com/

• Rocketon http://rocketon.com/

• Weblim http://www.weblin.com/

Also more technology is emerging to support avatars with ai such as

• Natural Language from LiveWorld’s Livebar http://www.liveworld.com/solutions/livebar.html

• Scripted Language from Decisionality www.decisionality.com

The combination of 2d web avatars and chat engines brings benefits of

1. Brand stickiness
2. Personalization thru conversational marketing
3. Product placement
4. Interactive edutainment
5. Interactive puzzles
6. Interactive books
7. Interactive platform games