Wednesday 16 July 2008

AI 18 Microsoft uses Xbox to launch 3D Worlds and attack Google Search


Microsoft is to use its Xbox as part of its Cloud Strategy to develop Closed Systems (refer to blog reference AI 16).

It announced that the Xbox software will be revamped later this year through downloadables to accommodate avatars and social networking.

This means Microsoft will be using its formidable gaming artificial intelligence as a way to create 3D Worlds to attack Google’s core advertising revenues which are reliant upon Open Systems (refer to blog reference AI 15).

This move should not be underestimated, as the 3D World rewrites the rule book for search engines as one can navigate very fast through complexity using visualisation techniques.

Microsoft follows Apple with the use of devices as a gatekeeper to Cloud Services. The Google Android for mobile needs a lock-in with devices if it is to compete against the Microsoft and Apple grip upon controlling cloud services using non PC devices.

The cloud positioning for Web 4.0 ‘Artificial Intelligence Complementing Humans’ and Web 5.0 ‘Artificial Intelligence Supplanting Humans’ (refer to blog references AI 1) is now being accelerated as players find more and more ways to create Closed Systems.